All Articles
All Articles


The new "dating" service pairs travelers with select hotels, offering exclusive discounts based on social media and travel loyalty program influence

by Evan Orensten
on 06 May 2014

Zeev Sharon wrote in his elementary school yearbook, "I will own hotels one day." While he doesn't own a hotel yet, his passion for travel and years of experience in the hospitality industry has resulted in creating new travel startup Hotelied—with co-founder Nick Colletti—to reduce the headaches involved in the hotel search and booking experience. They've upped it up a notch, however, by also offering discounts to reward travelers for, well, being themselves.

"I find the current one-size-fits-all experience of online hotel booking to be antiquated and frustrating. We live in an age when technology allows for people to have a more customized experience in most aspects of our lives and yet we're still booking travel like it’s the ‘90s," Sharon tells CH. "The generic pricing and offerings that travelers receive when booking online are part of the inspiration behind Hotelied. We believe that travelers should be rewarded for being themselves and receive personalized unpublished discounts based on who they are and how they travel." While the online booking engine and service model is not new, the pricing model is. Hotelied offers hotels the opportunity to create special pricing for those who travel most and are likely to consider switching their favorite hotel in any given city given a better price from one of its competitors. Hotels have full transparency into who can have access to those rates as Hotelied takes your social media profiles and travel rewards data and creates tiers of desirable, influential travelers. The higher your social media presence and the more status you have with airlines and hotel groups, the more attractive you are as a customer to the hotels and the lower your price will be.

The first step is creating a profile at Hotelied, then entering your social media networks (Facebook, Twitter, LinkedIn with Instagram soon to follow), hotel loyalty programs (IHG Rewards Club, Marriott Rewards, etc) and airline loyalty programs. Not all of the obvious brands are part of Hotelied yet but Sharon says that they are negotiating with all of the major players and will continue to add to the platform. The more you add to your profile, the higher the chance of getting an even better deal. After plugging in your travel dates, you choose from a list of hotels that are offering discounts. While the interface design feels similar Hotelied is definitely the cleanest, minimal booking site we've ever seen. All the info you need is in one place, the final price is clearly displayed and the absence of annoying ads is a great plus. Besides exclusive offers that can't be found elsewhere online (the rates are negotiated directly between Hotelied and their hotel partners), other perks include "free value-add packages such as room upgrades, free breakfast, complimentary bottle of champagne in your room and other fun treats," says Sharon.

Currently, Hotelied has signed on more than 15 notable lifestyle and luxury hotels across the country—such as Crosby Street Hotel, the New York Palace, the Viceroy and The Mark in NYC, as well as all Sixty Hotels, Gansevoort Hotels and Soho House Hotels. They're presently in advance negotiations with other locations, and expect to add new ones to Hotelied on a weekly basis.

Sharon and Colletti's longterm goals are to use technology to personalize the hotel booking experience. "We've now personalized hotel pricing by matching individual travelers with customized offers," Sharon says. "The next step is to also personalize the hotel selection process and help travelers sift through the clutter and quickly identify the hotel options that are most relevant to them."

Visit Hotelied online for more.

Images courtesy of Hotelied, hotel images courtesy of respective hotels

The CH25 is a showcase of creators and innovators from a broad range of disciplines who are currently working to drive the world forward.

Corinne Joachim Sanon

The chocolatier bringing social change to Haiti and bean-to-bar chocolate to the world

Read More
Seeing the poverty surrounding me and the lack of jobs and opportunity bothered me

Lulu Mickelson

A civic leader bringing change to NYC through design

Read More
Human-centered design is one of the many tools that we can use to better engage the public

Eelke Plasmeijer

The locally driven restaurant that’s upending Balinese food culture

Read More
We really try to keep things simple and let the produce do the talking

Dan Barasch + James Ramsey

A quest to make the future brighter—underground

Read More
We both share a passion for groundbreaking technology and a shared love of New York

Tarren Wolfe

The next-generation appliance making kitchens greener—literally

Read More
Our goal is to provide food for everyone in the world, and the best place to start is in our very own community

George Arriola and Monohm

An heirloom electronic for the post-smartphone era

Read More
We agonized during the design process as all hyper-obsessed craftspeople should

Matt Kenyon

Fusing art and technology to disrupt concepts of corporate America

Read More
I want the work to live in the world and circulate, so it can generate more dialogue

Douglas Riboud + Justin Guilbert

How a mission to create great coconut water led to a whole new way of doing business

Read More
We’ve made a conscious decision to be as transparent and honest as we can, and let people decide for themselves

Alex Kalman

The tiny museum in Manhattan that’s redefining museums

Read More
The mission is to put this small simple and powerful tool into the hands of as many people as possible

Kegan Schouwenburg

Revolutionizing orthotics through 3D-printed insoles

Read More
What orthotics do is they effectively change the geometry of what your alignment is like

Leopoldine Huyghues Despointes

The young filmmaker and non-profit founder who just wants people to follow their dreams

Read More
I feel confident and ready to accomplish so much more, the movement is on

Vanessa Newman

Redesigning pregnancy for the post-gender generation with Butchbaby & Co.

Read More
I want my customers to feel comfortable and unchanged, in that becoming pregnant didn't take away from or compromise their identity

Melissa Kushner

Addressing the needs of orphans and vulnerable children in Malawi through microenterprise

Read More
Poverty is complicated, there is an increasing temptation and pressure in the development space to oversimplify things

Meredith Perry

How searching the Internet helped a 22-year-old invent wireless electricity

Read More
It’s not about where the information is, it’s about how you use the tools

Sabine Seymour

A future where smart clothes are as ubiquitous as zippers

Read More
In the future you will not buy a piece of 'functional' clothing without SoftSpot

Pauline van Dongen

The Dutch designer blazing the wearable technology path

Read More
I’m fascinated by concepts of change, movement, energy and perception; since they are closely related to the way we experience the world

Jonathan Sparks

Reinventing electronic music by inventing multi-disciplinary instruments

Read More
Recorded music is becoming so cheap, so the value of music is now in live performance

Sarah Kunst

The entrepreneur single-handedly changing the landscape for women in tech

Read More
People who live on a planet that is half women but can never seem to find any when they need one, I have solved your problem

LaToya Ruby Frazier

Documenting the slow, troubling change in Braddock, Pennsylvania

Read More
I am not a journalist, I am a conceptual documentary artist using my visual expression for building narratives that are unseen and unheard

Joshua Harker

Pushing the boundaries of sculpture with intricate 3D printing

Read More
My intent was to explore and depict the architecture of the imagination, to interpret and share forms evident in the mind’s eye

Kathleen Supové

The NYC performance artist who’s radically reinventing the piano recital

Read More
I like pieces that are virtuosic, that show off the piano and what it can do, and are awe-inspiring

Roxie Darling

From un-shampoo to transgender identity, the NYC colorist boldly defining the next chapter of hair

Read More
Hair color is as much a science as it is a craft

Marcus Weller

Using technology to turn motorcycle helmet design on its head

Read More
I was taken aback both by the number of people that doubted it, and by the equally large number of people that got behind it

Cynthia Breazeal

How an emotional, empathetic robot named Jibo stands to revolutionize communication

Read More
The thing that's so provocative about social robots is that it's fundamentally a community technology

Tal Danino

The bioengineer who’s programming DNA to fight cancer

Read More
[Manipulating genes] is very new, people are just learning how to program these organisms
Loading More...