COOL HUNTING /
ROUGH CUT

Rough cut

TECH
Urban Jungle
Leading up to the New York International Auto Show Land Rover celebrated 25 years in the U.S. by staging an "Urban Jungle" in a parking lot beneath the High Line in Manhattan. Decorated with buried taxis and vintage Rovers, the course features hills...
CULTURE
The Abramović Method
Marina Abramović has returned to Milan with a new performance, specially conceived for the Padiglione d'Arte Contemporanea (PAC), her first major museum exhibition since her retrospective in 2010 at the MoMA. The Abramović Method continues...
DESIGN
Cool Hunting Rough Cut: David Lyon
We recently caught up with David Lyons, the Executive Director of Interior Design for General Motors North America, at an event for Chevy's new on-board technology system, MyLink. David gave us the scoop on the difficulty of designing a car interior...
DESIGN
Mini Rocketman
Making a good thing better is hard enough, but making a small thing smaller may be even trickier. Mini invited us to see how they did both when yesterday in Milan they unveiled their new concept car Rocketman, a forward-thinking ride with features...
DESIGN
Cool Hunting Rough Cut: LoSiento
by Gregory Stefano While in Barcelona recently (thanks to Red) we visited Borja Martínez, the founder of LoSiento, a studio that specializes in 3D typography, packaging and product design. Young and imaginative, the small firm is constantly...
STYLE
Steven Alan for Nike Sportswear
by Gregory Stefano Call it a win for the marriage of technical details and fashion or just call it a win for style, either way Steven Alan's collection for Nike Sportswear (launched today) has us wondering why the collaboration didn't happen sooner...
CULTURE
Cool Hunting Rough Cut: Falling Light
We've long been fans of the tech-savvy collective Troika (check out our 2006 video), and the trio recently inspired us again with their beautiful installation piece "Falling Light" at Design Miami. The Cool Hunting Rough Cut here will give you a...
CULTURE
José Cruz
by Gregory Stefano On a recent visit to San Miguel de Allende, Mexico, we had the privilege of meeting José Cruz Guillén Peña, one of the few remaining (and quite possibly the best living) master craftsmen of the "Pepita" method of glass engraving...
TECH
Cool Hunting Rough Cut: MyFord Touch Preview
The latest news from Nuance, whose voice technology powers the SYNC-powered MyTouch system. The system's benefit remains the same—it easily controls the car's climate, entertainment, navigation and phone systems without having to take your...
FOOD-DRINK
The Eiskaffe
Recently, we've been taking well-deserved midday breaks from the heat with a Viennese treat that joins two classic summer coolers—ice cream and iced coffee. When we asked Austrian chef Eduard Frauneder (owner of NYC's Seasonal restaurant) to...
CULTURE
Art Basel 41 Highlights, Part Two
There were so many great things at Art Basel 41 we needed a second feature to capture them all. Check out Part One of our coverage here if you missed it. At NYC's Sperone Westwater, "Michael (Variation #1)" (2010), a larger-than-life bust by Canadian...
CULTURE
Cool Hunting Rough Cut: Lian Hua Mountain Garden
On a recent trip to Shenzhen, China hosted by Ritz-Carlton, we woke early one Sunday morning to visit the Lian Hua Mountain Garden where I shot this video. While Shenzhen's gleaming skyscrapers and status as China's third largest metropolis have led...
CULTURE
Cool Hunting Rough Cut: Rock The Garden 2009
by Max Gold Showcasing music from near and far, Minneapolis's summer fete Rock The Garden features bands hand-picked by local radio station 89.3 The Current and takes place within the enormous Sculpture Garden at the Walker Art Center. Before the music...
DESIGN
Milan Design Week 2009: Studio Libertiny at Craft Punk Design Performances
It seems that the Design/Miami Craft Punk affair was the place to be during the Salone del Mobile. Despite the somewhat inconvenient location, Spazio Fendi was swarmed with visitors clambering to witness some performance design. Fendi's hall was...
STYLE
Cool Hunting Rough Cut: Burkman Brothers Fall 2009 Preview
New York is abuzz with the Burkman Brothers and their debut menswear collection for Spring 2009. We visited the Canadian twins Doug (above left) and Ben (above right) Burkman in their NYC penthouse showroom, where we saw highlights from the Spring...
TRAVEL
Cool Hunting Rough Cut: The Stash at Killington and Interview
Last week we were invited by our friends at Burton to go up to Killington, VT to try out the new Stash trail which opened early this year. Taking riding back to the roots of freestyle, the Stash run strategically weaves it way down a wooded trail...
STYLE
Cool Hunting Rough Cut: Nike Sportswear 21 Mercer Walk Thru
Finalizing our coverage of Nike Sportswear's launch activities we bring you a walk-thru of their new store in NYC, 21 Mercer. Richard Clarke, Global Creative Director for Nike Sportswear, talks to us about the brand as expressed thru this space...
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