COOL HUNTING /
RACING

Racing

DESIGN
Mille Miglia: Racing in a Living Museum
by Michael Frank It’s 4:30AM and Des Sellmeijer is on a shuttle bus in Parma, Italy. He’s headed to the start of the fourth and final leg of the 2015 Mille Miglia, a 1,000-mile road rally around Italy that circuits from Brescia in the north, outside...
DESIGN
Art of the Italian Two Wheel
Stuart Parr's expansive collection of vintage Italian motorcycles is a sight to see, so we took a trip to 285 Madison Avenue in New York City where Parr is currently exhibiting a selection of his beautiful bikes. While there, renowned motorcycle...
TRAVEL
A Full-Throttle Formula 1 Adventure
"OK, we are changing things a little," says Jean-Paul Libert, owner and founder of the Pirelli GP Experience. Fog has settled over the track and the rain is pouring down at the Circuit of the Americas (COTA) in Austin, Texas and the Formula X cars...
DESIGN
Paul Smith + Castelli: 2015 Dubai Tour Jerseys
Long before British menswear designer Paul Smith was a driving force in global fashion (and was awarded the "Sir" that now precedes his name), he was a kid from Nottingham who just wanted to race bikes. A nasty crash may have sidelined him from racing...
DESIGN
Test Drive: 2015 911 Porsche Carrera GTS
by Sue Mead “Hang on, I’m going to push the awesome button,” shouted our co-driver, above the hearty resonance of the 2015 Porsche Carrera GTS’s exhaust note. We were already motoring at a healthy speed through a sweeping corner, along the legendary...
DESIGN
Electric Vehicle Sports Racer
"We are feeding it right now. It's hungry," says project manager and chief engineer of Electric Vehicle Sports Racer (EVSR) Charlie Greenhaus, referring to his electric racecar's appetite for a charge. Greenhaus, who founded EVSR, has spent over...
CLOTHING_SHOES_ACCESSORIES
LIMITED_EDITION
SPORTS_OUTDOORS
25_AND_UNDER
CLOTHING_ACCESSORIES
Bike Race Monument Badges
Pin on a little piece of graphic cheer with Rebecca J Kaye's Bike Badges. The set of four buttons, each about an inch in diameter, is emblazoned with colorful patterns avid cyclists will recognize upon further examination.
CULTURE
2014 Red Bull Grand Prix of the Americas
Grand Prix motorcycle racing (aka MotoGP) is known to many worldwide as the greatest show on earth; showcasing the fastest road-racers, hitting speeds beyond 200 mph. The series—which travels to 18 race tracks in 14 countries over an eight-month...
DESIGN
Autodromo Prototipo Chronographs
Bradley Price, founder of Officine Autodromo, not only recognizes the romanticism and beauty of early automobile racing, he also captures it in his design work—across gloves, sunglasses and watches. His two latest releases in the Prototipo Chronograph...
TRAVEL
Interview: Moi Torrallardona
We recently had the incredibly exciting opportunity to join Land Rover on their latest Driven Challenge; a time-crunching race across the Empty Quarter in Saudi Arabia—one of the harshest environments on the planet. Land Rover's aim was to prove...
CULTURE
Cunningham: The Passion, The Cars, The Legacy
Briggs Cunningham is the most important American racer and sportsman you have never heard of. Not only is he responsible for racing stripes on cars, but he also owned the first Ferrari (166SC) ever raced and sold in the USA. Cunningham—who was tremendously...
501_1000
SPORTS_OUTDOORS
GAMES_TOYS
Adult Big Wheel
Relive the fun and glory of racing down the street on three wheels with High Roller's adult-sized big wheel trike, complete with a 26-inch front wheel, alloy rims and the ever-essential handlebar tassels. This bad boy will surely have the neighbors...
CULTURE
Gentlemen's Guide to Racing
by Katharine Erwin If you love Britain's Top Gear and you like racing, The GGTR (Gentlemen's Guide to Racing) may be your new favorite TV show. Helping to bring back chivalry in racing—or at least inject it with a healthy dose of humor—GGTR is reminiscent...
DESIGN
Lexus F Sport Division
Lexus as a brand has come a long way in recent years. The bland forms and semi-luxe sedans of its adolescence have been left behind in favor of a wholly new, considerably sexier identity as the Toyota-owned brand approaches the quarter century mark...
KIDS_PETS
ELECTRONICS
GAMES_TOYS
ELECTRONICS_APPLIANCES
Anki Drive Starter Kit
Anki Drive takes slot car racing to an entirely new level—and it's certainly not a kids-only toy. Using iPhones as controllers, kids and adults alike can race their friends, or better yet, their artificial intelligence-enabled opponents, who totally...
DESIGN
Cool Hunting Video: Bugatti Veyron Grand Sport Vitesse
At 1,200 horsepower, a top speed of 252 mph that produces 1.4g of lateral acceleration potential and a $2.2 million price tag, there was no chance we were going to turn down the opportunity to cruise around Greenwich, CT in Bugatti's fastest supercar...
CULTURE
Randy Mamola and Riders for Health
by Katharine Erwin Randy Mamola is undoubtedly one of the greatest racers to never actually win a world championship. A crowd-pleasing racer with a heart of gold, Mamola's best known moment was in 1985 with Moto Grand Prix's most epic save. Mamola...
CULTURE
Nowhere to Nowhere
At its core, professional cycling is a beautiful exercise in pairing physical fitness with mental strength. While the majority of media coverage given to the rigorous sport focuses on efforts to cut time and win races, the difference between claiming...
CULTURE
EROK's Infiniti Red Bull Racing F1 Team Playlist
"It can be anything from a planned after party for a race—a big production in a club—or it could be a random thing, like we're in the middle of the German countryside and we roll into a little pub and just pop open the computer and start DJing off...
CULTURE
Red Hook Criterium + Timbuk2 Especial Collection
In 2008 the first renegade race was held by a handful of core individuals on the rough, public streets of Brooklyn's Red Hook neighborhood. Dubbed the Red Hook Criterium, the unsanctioned bicycle race is open to amateurs and professionals alike...
TECH
Test Drive: Mercedes-Benz SLS AMG Electric Drive
by Teymur Madjderey As general automotive enthusiasts we're always on the lookout for the latest innovations and opportunities to experience them firsthand, whether it be speaking with the design team at Bentley or testing Mini's new sport utility...
CULTURE
Cool Hunting Rough Cut: The Bentley Blower in NYC
When our friends at Bentley Motors hit us up with the chance to go for a spin in the super charged 1930 Bentley Blower around New York City we grabbed our camera and headed for a cruise. The Blower, brought over from England for a little tour in...
DESIGN
Test Drives: Mustang Boss 302
Ford invited me to spend the day at their Ford Racing High Performance Driving School at Miller Motorsports Park in Tooele, Utah. The "Boss Track Attack" was the featured program—an opportunity to push the new Mustang Boss 302 on a professional...
DESIGN
Rad Rides
As motocross became an increasingly popular sport in 1960s Southern California, boys wanted to emulate their favorite riders, and began hacking together bicycle frames. Realizing this potential gap in the market, Schwinn created a bike that would...
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