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Shortomatic Board Shorts

Customizable board shorts made in California

by Josh Rubin in Style on 25 February 2010

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Made in California, Shortomatic board shorts update the classic surf style with a host of patterns designed by both renowned and emerging artists like these pictured above by Brandi Milne and William Cawley respectively, or for a fully personalized pair you can customize your own by uploading an original image as shown below using some of my photos from Tokyo, shopable here.

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Shortomatic began as many passionate companies do, out of a frustration for lack of options. Feeling that board shorts all boasted the same graphics—usually of Hawaiian flowers or stripes—the team behind Shortomatic decided to challenge the stale market with a collection of bold and artistically driven patterns. Each pair is printed, cut and sewn in Los Angeles and made from a sturdy super suede polyester microfiber.

The shorts can all be designed and purchased online, each pair is $99 with a portion of proceeds benefiting the Global Green organization.

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