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Premiata Shoes

by Tim Yu
on 12 June 2007

Reminiscent of jelly sandals girls wore in the '80s and recent designer versions, Premiata's flip-flop takes the plastic look and feel to a new level. The durable material makes for a stylish, delicate and versatile look. A suspended perforated sole keeps feet cool while maintaining cushion and comfort. The airy grid-like pattern of the sole also prevents the annoying flip and flop that occurs with standard varieties, while the square toe adds an attractive, almost Japanese detail.

I stumbled upon the Italian brand in a small boutique in Tokyo and haven't been able to track them down since, but their flagship store is in Milan. They make several other stylishly simple shoes, mostly for women and a few for men. The collection is worth checking out at Premiata. More images from their summer line after the jump.

Premiata Boutique
via Della Spiga 1
20121 Milano, Italy
tel. +39 02 76021221

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