#giveFORUMtoPeter
London’s Sound Taxi, Ai Weiwei’s Grass-Mud Horse Style, COMUNE’s last ride and more in our look at the web this week
Tuesday Jake Burton announced the end of an era with the laying to rest of “The Program” brands—Forum, Special Blend, Four Square. Stated as a strategic move for the big B, much of the snowboard industry felt the impact as team riders and brand employees were left in the dust by mid week. To keep the brand alive some good-willing social media supporters started #giveFORUMtoPETER, a hashtag and online petition to hand the brand reigns over to original Forum 8 legend Peter Line. Support the long shot and sign the petition.
Via giveforumtopeter.com link opens in a new window
