For the first time in her 57-year history, Barbie will be given three new body shapes—petite, tall and curvy. Mattel, Barbie's parent company, has updated the famous doll's image to more realistically reflect the world of the doll's young owners. "Yes, some people will say we are late to the game," admits Evelyn Marzocco, the head of the Barbie brand. "But changes at a huge corporation take time." Read more about Barbie's new looks at TIME.