All Articles
All Articles

Louis XIII "Le Jeroboam" Auction

The only bottle of Remy Martin's most advanced cognac in the U.S. up for the bidding

by James Thorne
on 21 November 2011

The landscape has changed when it comes to the exclusivity of luxury brands, and with a label like Rémy Martin, it's easy to become distracted by the hype that rap moguls and film directors shower on the venerable cognac. While the brand caters to an impressive range of clientele, from Charles de Gaulle to Jay-Z, in the end it's the spirit itself that matters. In anticipation of the auction of the three-liter "Le Jeroboam" bottle valued at $26,000, we sat down with the cellar master herself to discuss what makes Louis XIII so special.


Pierrette Trichet is the fourth cellar master in the history of the company, and the first woman to hold the position. With a background in biology and biochemistry, the young Trichet began in the Rémy Martin laboratory, over time learning the difficult task of putting words to aromas. Trichet defines the art of cognac-making as a human science, and recognizes that her well-trained nose is capable of much more than even the most advanced scientific equipment. Creating the blends based on her distinct tastes, she does so with the full confidence of the company, which will occasionally give her blind taste-tests to make sure her palate remains on-point. Louis XIII is the masterful upshot of her unique ability. The special blend is comprised of 1,200 individual eaux-de-vie that are first aged anywhere from 40-100 years and then added to a tiercon that will house the mix for another hundred years—which means Trichet will never taste the matured blend she is currently making.


Up for auction is a crystal decanter numbered 13—a nod to Louis XIII—out of the 100 that were made. The only bottle currently available in the U.S., it's an enlarged version of the brand's classic shape, which was made to replicate a metal gourd found by Rémy Martin's grandson at the site of a 16th-century battlefield. Inside the bottle's limousin oak coffret is a wine master's pipette to simulate the tasting experience, four custom crystal glasses by furniture designer Cristophe Pillet, a book illustrating the Louis XIII legacy and an invitation for the buyer and four guests to attend a tasting at the house of Rémy Martin.


Benefits from the auction go to the Ruby Peck Foundation for Children's Education. The auction begins on 25 November 2011, and can be accessed via the auction site .

The CH25 is a showcase of creators and innovators from a broad range of disciplines who are currently working to drive the world forward.

Roxie Darling

From un-shampoo to transgender identity, the NYC colorist boldly defining the next chapter of hair

Read More
Hair color is as much a science as it is a craft

Leopoldine Huyghues Despointes

The young filmmaker and non-profit founder who just wants people to follow their dreams

Read More
I feel confident and ready to accomplish so much more, the movement is on

Kathleen Supové

The NYC performance artist who’s radically reinventing the piano recital

Read More
I like pieces that are virtuosic, that show off the piano and what it can do, and are awe-inspiring

Jonathan Sparks

Reinventing electronic music by inventing multi-disciplinary instruments

Read More
Recorded music is becoming so cheap, so the value of music is now in live performance

Matt Kenyon

Fusing art and technology to disrupt concepts of corporate America

Read More
I want the work to live in the world and circulate, so it can generate more dialogue

Meredith Perry

How searching the Internet helped a 22-year-old invent wireless electricity

Read More
It’s not about where the information is, it’s about how you use the tools

Marcus Weller

Using technology to turn motorcycle helmet design on its head

Read More
I was taken aback both by the number of people that doubted it, and by the equally large number of people that got behind it

LaToya Ruby Frazier

Documenting the slow, troubling change in Braddock, Pennsylvania

Read More
I am not a journalist, I am a conceptual documentary artist using my visual expression for building narratives that are unseen and unheard

Corinne Joachim Sanon

The chocolatier bringing social change to Haiti and bean-to-bar chocolate to the world

Read More
Seeing the poverty surrounding me and the lack of jobs and opportunity bothered me

Douglas Riboud + Justin Guilbert

How a mission to create great coconut water led to a whole new way of doing business

Read More
We’ve made a conscious decision to be as transparent and honest as we can, and let people decide for themselves

Joshua Harker

Pushing the boundaries of sculpture with intricate 3D printing

Read More
My intent was to explore and depict the architecture of the imagination, to interpret and share forms evident in the mind’s eye

Melissa Kushner

Addressing the needs of orphans and vulnerable children in Malawi through microenterprise

Read More
Poverty is complicated, there is an increasing temptation and pressure in the development space to oversimplify things

Pauline van Dongen

The Dutch designer blazing the wearable technology path

Read More
I’m fascinated by concepts of change, movement, energy and perception; since they are closely related to the way we experience the world

Tarren Wolfe

The next-generation appliance making kitchens greener—literally

Read More
Our goal is to provide food for everyone in the world, and the best place to start is in our very own community

Alex Kalman

The tiny museum in Manhattan that’s redefining museums

Read More
The mission is to put this small simple and powerful tool into the hands of as many people as possible

Dan Barasch + James Ramsey

A quest to make the future brighter—underground

Read More
We both share a passion for groundbreaking technology and a shared love of New York

Eelke Plasmeijer

The locally driven restaurant that’s upending Balinese food culture

Read More
We really try to keep things simple and let the produce do the talking

Sabine Seymour

A future where smart clothes are as ubiquitous as zippers

Read More
In the future you will not buy a piece of 'functional' clothing without SoftSpot

Sarah Kunst

The entrepreneur single-handedly changing the landscape for women in tech

Read More
People who live on a planet that is half women but can never seem to find any when they need one, I have solved your problem

George Arriola and Monohm

An heirloom electronic for the post-smartphone era

Read More
We agonized during the design process as all hyper-obsessed craftspeople should

Lulu Mickelson

A civic leader bringing change to NYC through design

Read More
Human-centered design is one of the many tools that we can use to better engage the public

Tal Danino

The bioengineer who’s programming DNA to fight cancer

Read More
[Manipulating genes] is very new, people are just learning how to program these organisms

Vanessa Newman

Redesigning pregnancy for the post-gender generation with Butchbaby & Co.

Read More
I want my customers to feel comfortable and unchanged, in that becoming pregnant didn't take away from or compromise their identity

Kegan Schouwenburg

Revolutionizing orthotics through 3D-printed insoles

Read More
What orthotics do is they effectively change the geometry of what your alignment is like

Cynthia Breazeal

How an emotional, empathetic robot named Jibo stands to revolutionize communication

Read More
The thing that's so provocative about social robots is that it's fundamentally a community technology
Loading More...