Cool Hunting
(04 September 2006) - Seen in January during the Australian Open, this American Express ad is back for another round during the US Open. You don't have to be a tennis fan to appreciate Ogilvy's clever combination of live action and animation to show a real life game of Pong being played on the court by Andy Roddick. Further promoting AmEx cards, the ad shows the url...
(08 August 2006) - Like digitally adding record scratches, the Magical 8bit Plug is a hi-tech way for producers to add lo-fi sound. Developed by YMCK, a Japanese 8-bit jazz ensemble, the free software works with both Mac- and Windows-based programs to create unique waveforms that mimic synthesized video game soundtracks. via Make Also on Cool Hunting: CH Video: 8-Bit v5, Mark Denardo on CH Video, The International...
(11 June 2006) -
In the last volume of our 8-bit series we discuss the sampling processes of artists who re-imagine the possibilities of lo-fi technology with New Media Curator, Ashley Colgate. We revisit Mike Rosenthal, Experimental Music Curator at the NYC performance space 'The Tank.' We also had the opportunity to speak with Montgomery Knott director of MonkeytownHQ, the innovative dining and performance space in Williamsburg. We asked them about their ideas on 8-bit music and the artistic process of manipulating limited technology as a form of expression. What follows is an overview on the future of the Chiptune sound.
(25 May 2006) -
For our final 8 bit artist profile, Cool Hunting Video presents Mark Denardo, a musician that incorporates electronic sequences from both his Gameboy and PSP into deeply soulful and original folk songs. Referred to in a Wired Magazine article by Malcolm McLaren as the “...next step in the evolution of rock n’ roll.” Denardo renders cryptic lo-fi compositions that blend hypnotically with his calculated use of guitar, violin and piano. This profile focuses on Mark’s album ‘Doppleganger’ his unique musical style and his recent sound track work for the ‘Gamma Bros’ video game.
(25 May 2006) - In Japan currently, the International Chiptune Resistance Tour touches down stateside next week, bringing "lo-bit tactical specialists" Bit Shifter and Nullsleep to North America. The Nintendo-based music makers are rising fast and each stop on their tour features different visual and audio artists who are also worth checking out. San Franciscans get to experience a line-up that includes x|k using his Midines (hardware that...
(15 February 2006) - The wonderful folks at i am 8-bit and Chronicle Books were gracious enough to send a preview copy of this collection of work to me. If I wasn't still living out of my boxes in S.F., I'd be honored to place this on my (currently non existent) coffee table. The book showcases artwork inspired by 1980s video games. It has taken the best images...
(06 February 2006) - Nullsleep makes music on Gameboys. Exclusively. And it's really good. He performed recently at Monkeytown in Brooklyn, NY and the m ss ng p eces was there to capture it for CH Video. His interview, and excerpts from his performance, comprise the first in our series '8-bit' which is about making music on low-fi gadgets. Now that we've made our video podcasts web accessible, you...
