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COOL HUNTING

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In celebration of their 15th anniversary, Diesel spin-off brand 55DSL is inviting designers to visually remix its logo. Collaborating with digital design tournament gurus, Cut&Paste, they're keeping to their tradition of innovation by inviting you to redesign the iconic 55DSL Shield logo, allowing you to graphically play around with the label's fun-loving attitude.

The laid-back brand is giving you full reign, but the panel of eight judges (including graffiti artist Emit and 55DSL's Andrea Rosso) are looking for a successful blend of the influences that have always remained at the heart of the label: urban culture, extreme sports, music, and graphic design. All of the submissions will be showcased at Cut&Paste's online gallery, where you can vote for your favorite logo and help elect the People's Choice Award winner. The contest starts today and will run through 5 December 2008, so get your submissions in on time because the Grand Prize winner walks away with $1055€ and a T-shirt in 55DSL's 2010 Summer collection.

For more details and to enter online, visit 55DSL Logo Remix.

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