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DESIGN
Cranium Wow: Interview And Exclusive Giveaway
DESIGN
Cranium Wow: Interview And Exclusive Giveaway
by Tim Yu
on 12 September 2007
CraniumWow.jpg

Combining Trivial Pursuit, charades, art and some varieties of calisthenics, Cranium is one of my all-time favorite board games. Cool Hunting has the exclusive on the new edition, Cranium Wow and we are giving one away before it hits stores. Details after the jump.

While staying true to the original Cranium game, Wow features an entirely revamped design with all new questions including everything from "The Hoff" to the White Stripes. The new playing pieces were inspired by the designer toy culture (pictured below). Each game comes with an assortment of four vinyl movers but collectors can get all 12 by purchasing them separately from Cranium.

Mover_Coco.jpg

After launching in 1998, the original game Cranium quickly became the fastest-selling independent board game in history. To learn more about it's success and the new Wow edition we asked Cranium's Creative Director, Michael Connell a few questions.

What is your opinion on the video gaming culture these days?
I think it's a representation of male youth culture. I'm looking forward to how it's going to evolve into touching a broader audience like young women and groups of adults. I like that you can play with people everywhere and I really appreciate the animation and technology being used in that area of gaming. I hope that there will be more emphasis on non-violent games in the future.

What are some of your favorite games other than Cranium?
Snowboarding is hands-down my favorite thing to do. I also enjoy surfing even though I'm not very good! I have three daughters, so I play a lot of see-see-o playmate, double dutch and hide and seek.

How did you get into the field of designing board games?
I'm actually not really in that field. At Cranium, we approach our packaging from a broad focus on design. I'm in the field of pop culture, design, music and fashion. I started my career as a fashion art director in Milan. In developing Cranium Wow, I was able to fuse my expertise and passions to help create what we're proud to call the first-ever designer board game. The style of Cranium Wow is really in a league of its own. There's nothing else like it out there in the board game category, and we think people are going to recognize and appreciate that.

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