All Articles
All Articles

Zeitguide 2014

This year's insight-laden guide to culture, in print and digital formats

by David Graver
on 27 February 2014

Culled from 370 pieces of source material, this year's Zeitguide—an almanac for the ever-changing zeitgeist—from Grossman & Partners delivers unparalleled insight into the direction we're all moving. Produced by cultural think-tank Grossman & Partners since 2010, the guide is an extension of the work the company does privately for C-Suite executives, synthesizing and making sense of leading-edge issues in everything from advertising and finance to science and art. We poured over the 2013 edition and were thrilled to receive this year's, which is the most shareable yet. Incredibly designed and illustrated with beautiful, relevant artwork, the 2014 iteration contains the sort of wisdom that can only be achieved by being constantly on top of the news.


The Zeitguide's strength is twofold. Grossman & Partners founder Brad Grossman (a one-time office mate with CH) has spent years developing and honing his team, with each member dedicated to researching individual areas of expertise. Throughout the year, his staff collects information and connects the dots, forming through-lines that can extend well beyond a single calendar year. Basically, Grossman's team obsessively devours the news and catches all that we may miss—all the while contextualizing it.

The Zeitguide also differentiates itself with a stellar roster of contributing voices. A quip from Grossman's mentor, mega-producer Brian Grazer, punctuates a piece in the film section. Daniel Plenge (Director of Digital at fashion house Marc Jacobs) addresses the gray hairs associated with big data in the marketing section. “What’s your BuzzFeed strategy?” asks United Talent Agency Social Media Agent, Eric Kuhn.


A multi-platform experience, Zeitguide's website has been refreshed for better online consumption; readers can now highlight text and share it on Twitter or Facebook with one click. There's also a comprehensive digital list of all their sources for digging deeper into specific themes. Once again, they've released a collectible hardcover edition—this time featuring original artwork by Kristofer Porter.

Three sections of the Zeitguide can be sampled for free and the limited print edition with exclusive digital access is available for purchase online for $100.

Screenshot from Zeitguide, art courtesy of Kristofer Porter

The CH25 is a showcase of creators and innovators from a broad range of disciplines who are currently working to drive the world forward.

Roxie Darling

From un-shampoo to transgender identity, the NYC colorist boldly defining the next chapter of hair

Read More
Hair color is as much a science as it is a craft

Vanessa Newman

Redesigning pregnancy for the post-gender generation with Butchbaby & Co.

Read More
I want my customers to feel comfortable and unchanged, in that becoming pregnant didn't take away from or compromise their identity

Lulu Mickelson

A civic leader bringing change to NYC through design

Read More
Human-centered design is one of the many tools that we can use to better engage the public

LaToya Ruby Frazier

Documenting the slow, troubling change in Braddock, Pennsylvania

Read More
I am not a journalist, I am a conceptual documentary artist using my visual expression for building narratives that are unseen and unheard

George Arriola and Monohm

An heirloom electronic for the post-smartphone era

Read More
We agonized during the design process as all hyper-obsessed craftspeople should

Cynthia Breazeal

How an emotional, empathetic robot named Jibo stands to revolutionize communication

Read More
The thing that's so provocative about social robots is that it's fundamentally a community technology

Melissa Kushner

Addressing the needs of orphans and vulnerable children in Malawi through microenterprise

Read More
Poverty is complicated, there is an increasing temptation and pressure in the development space to oversimplify things

Alex Kalman

The tiny museum in Manhattan that’s redefining museums

Read More
The mission is to put this small simple and powerful tool into the hands of as many people as possible

Dan Barasch + James Ramsey

A quest to make the future brighter—underground

Read More
We both share a passion for groundbreaking technology and a shared love of New York

Meredith Perry

How searching the Internet helped a 22-year-old invent wireless electricity

Read More
It’s not about where the information is, it’s about how you use the tools

Kathleen Supové

The NYC performance artist who’s radically reinventing the piano recital

Read More
I like pieces that are virtuosic, that show off the piano and what it can do, and are awe-inspiring

Tal Danino

The bioengineer who’s programming DNA to fight cancer

Read More
[Manipulating genes] is very new, people are just learning how to program these organisms

Kegan Schouwenburg

Revolutionizing orthotics through 3D-printed insoles

Read More
What orthotics do is they effectively change the geometry of what your alignment is like

Sarah Kunst

The entrepreneur single-handedly changing the landscape for women in tech

Read More
People who live on a planet that is half women but can never seem to find any when they need one, I have solved your problem

Tarren Wolfe

The next-generation appliance making kitchens greener—literally

Read More
Our goal is to provide food for everyone in the world, and the best place to start is in our very own community

Pauline van Dongen

The Dutch designer blazing the wearable technology path

Read More
I’m fascinated by concepts of change, movement, energy and perception; since they are closely related to the way we experience the world

Marcus Weller

Using technology to turn motorcycle helmet design on its head

Read More
I was taken aback both by the number of people that doubted it, and by the equally large number of people that got behind it

Corinne Joachim Sanon

The chocolatier bringing social change to Haiti and bean-to-bar chocolate to the world

Read More
Seeing the poverty surrounding me and the lack of jobs and opportunity bothered me

Douglas Riboud + Justin Guilbert

How a mission to create great coconut water led to a whole new way of doing business

Read More
We’ve made a conscious decision to be as transparent and honest as we can, and let people decide for themselves

Jonathan Sparks

Reinventing electronic music by inventing multi-disciplinary instruments

Read More
Recorded music is becoming so cheap, so the value of music is now in live performance

Leopoldine Huyghues Despointes

The young filmmaker and non-profit founder who just wants people to follow their dreams

Read More
I feel confident and ready to accomplish so much more, the movement is on

Eelke Plasmeijer

The locally driven restaurant that’s upending Balinese food culture

Read More
We really try to keep things simple and let the produce do the talking

Sabine Seymour

A future where smart clothes are as ubiquitous as zippers

Read More
In the future you will not buy a piece of 'functional' clothing without SoftSpot

Joshua Harker

Pushing the boundaries of sculpture with intricate 3D printing

Read More
My intent was to explore and depict the architecture of the imagination, to interpret and share forms evident in the mind’s eye

Matt Kenyon

Fusing art and technology to disrupt concepts of corporate America

Read More
I want the work to live in the world and circulate, so it can generate more dialogue
Loading More...