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Yell.com Bus Ads
by Josh Rubin
on 17 August 2006
Yellcampaign2

To promote their UK based search engine Yell.com has launched an innovative campaign to show local content on buses and bus shelters. Designed by AKQA, touch screen displays on the shelters show near-by businesses. The more advanced solution is on the buses where GPS enabled displays promote businesses near where the bus is driving.

via Adfreak

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