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The Thought Project

by Josh Spear in Culture on 26 January 2005

simonthought1.jpg

Danish thinker Simon Høegsberg conducted a social experiment over the course of 3 months where he stopped 150 strangers on the streets of Copenhagen and New York City and asked them what they were thinking about the second before he stopped them. He recorded exactly what they told him, and took pictures. The Thought Project is at the very least creatively entertaining, but I'm a bit moved by the resulting pictures and truely honest thought pattern stories.

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