Cool Hunting

Advanced Beauty: Synesthetic Film Exhibit by Ami Kealoha

by Kyle Small

absolutebeauty.jpg absolutebeauty1.jpg

In collaboration with Amsterdam's newly opened Maxalot gallery, the exhibit of video art called Advanced Beauty, will — put simply — blow your mind. With a multinational cast including 18 different artists, this ongoing project focuses on the combination of sound and video and how the two interact.

Based on the theory of color synesthesia (the scientific belief that certain individuals will associate different colors with numbers, letters and sounds experienced in the everyday), the films in Advanced Beauty "are physical manifestations of sound, sculpted by volume, pitch or structure." Each video starts and ends with the same white space, moving through masterfully constructed worlds of color and sound. The show is broadcast on a 24-hour looping video in a classic boutique window on the central Prins Hendrikkade in Amsterdam.

2-poster-500x281.jpg

The exhibit was critically acclaimed by audiences at both Lovebytes 2008 in England and at Cannes Lions Festival in France. Take it from them, this showcase is something truly unique and interesting; it will undoubtedly influence advances in digital art for a long time. Check out a few of the different short videos on the Advanced Beauty site (or on your iPhone!), they're definitely worth a peek.

Advanced Beauty
Through 18 August 2008
Prins Hendrikkade 8
1012 Amsterdam
The Netherlands map

Tools
Print
Email
Save / Bookmark
fShare Share
Permanent link
Sphere It
This entry posted on 05 August 2008 at 4:34 PM
Related Entries
Advertisement
Leigh Davis: Ensemble
Photographer Leigh Davis, dividing her time between New York and Montréal, editorial work (for publications such as The New York Times Magazine, Tokion and Res) and clients such as American Eagle Outfitters, Bruce Mau Design, and Carnegie Mellon University, is a very busy woman. Lucky for us she's managed to find time to finish up one of her current projects titled "Ensemble." It's a...
Robert Wilson: VOOM Portraits
Iconic artist and theater director Robert Wilson has created a series of video portraits of celebrities, ordinary people and animals called "VOOM Portraits." Known for his glacier-paced theatrical productions with Tom Waits and Lou Reed, Wilson's now bringing his aesthetic to a video format. The recent developments in HD technology have allowed Wilson to create something like a precise hybrid of still photography and...
Ryan McGinness in Europe
Master of silhouetted graphics (and perhaps the hardest working man in the art world) Ryan McGinness currently has a series of three solo shows called “NEVERODDOREVEN,” which are taking place across Western Europe this fall. At Curti/Gambuzzi in Milan the installation is in full swing and will be up through 3 November 2006 (pictured right, photos courtesy of Paolo Curti & Annamaria Gambuzzi &...
Lighting Artist Marcus Tremonto: New Works
Since we last covered the work of Marcus Tremonto, the New York-based lighting magician has been busy with a host of new projects including collaborations with the Swarovski Crystal Palace and an exhibition at Spazio Rossana Orlandi during this year's Milan Furniture Fair (images after the jump). Recently, Tremonto completed an installation for his first exhibition in Switzerland at the Franziska Kessler Gallery in...
Recent Cool Hunting Videosview all Cool Hunting Videos
Advertisement
Advertisement
Recent Entries

J. Howells Werthman: We Are Making Plans


PhoneSuit MiLi Pro Video Projector


iPhone HP Calculators


Society6


Bedol Eco-Friendly Water Drop Clock


Context x Kicking Mule 1980 Hand Dye Jeans


Liquid Image Camera Goggles


Interview with Erik Madigan Heck of Nomenus Quarterly


Photographer Julia Fullerton-Batten