Cool Hunting

Bonobos Pants and Shorts
Known for their awesome-fitting trousers, Bonobos is applying the same tactic to their line of shorts, available in a variety of fresh styles, colors and patterns. While women have a multitude of options for style and fit, men generally have to choose between sleek, high-end pants designed for the runway or baggy, mostly-boring trousers created for the masses. Frustrated with such a limited choice,...

Swrve Urban Cycling Apparel
Cycling attire usually falls in one of two camps: triathlon spandex or rudimentary messenger cut-offs. To fill the void of bicycle apparel that's as stylish as it is utilitarian comes swrve, a small Los Angeles-based company. Their collection of reasonably-priced, American-made clothing has everything from classic wool riding caps to light-weight, water-repellent riding knickers—all constructed with a discerning eye for a contemporary aesthetic. A...