Cool Hunting

Farm by Brian Fichtner

farmshovelandfork.jpg farmbucket.jpg

Staged in an immaculate, white gabled space in the Navigli neighborhood in Milan, Studio Job recently previewed their latest monumental work in conjunction with the Eindhoven-based designhuis. The installation, called Farm, draws inspiration from traditional farming economies of the Dutch lowlands, and is composed of twenty-four cast bronze objects and six pieces of Palissander wood furniture.

Continuing the leitmotif developed in last year's Homework series, Studio Job have reduced the detail of elemental objects (a pail, a frying pan, milk bottles) to such a degree, at the same time blowing them up in scale, that they become strangely foreign. Though the press release hailed Farm as an ode to country roots, I found the installation, and the elevated severance of these objects from their customary functions, a rather pastoral gesture that might have been pushed a little further. (See more images of the exhibit after the jump.)

In any case, viewing the work of Studio Job should provoke more than mere approval or disapproval. They're not simply designing chairs, after all. The Farm will move to its permanent home at the Zuiderzeenmuseum in Enkhuizen this June. Meanwhile, you can soon view their Robber Barron collection, which debuted at Design Miami last December, at Moss during ICFF.

Farm_1.jpg Farm_2.jpgFarm_3.jpg Farm_4.jpgFarm_5.jpg

Continue reading
Tools
Print
Email
Save / Bookmark
fShare Share
Permanent link
Sphere It
This entry posted on 23 April 2008 at 6:16 PM
previous entry
Shaun White for Target
next entry
BTL Luggage
Related Entries
Advertisement
Milan Design Week 2009 Recap: Skitsch
While the timing seems less than ideal to launch a high-end furniture company, the new Italian brand Skitsch certainly made a go of it during last week's Salone del Mobile. With a broad collection of seating, tables, storage, lighting and accessories from a who's who roster of today's youngest design talents, Skitsch is clearly trying to position itself amongst the design world vanguard. While many...
Milan Design Week 2009: Established & Sons
The British manufacturer Established & Sons vaulted onto the design scene just five years ago as if out of nowhere. Despite the cheekily ironic assertion of heritage suggested by their name, a rambling selection of products that makes up their ouevre to date gives a sense of a company yet in its infancy, with frequent missteps and disappointing additions among the gems that have...
Milan Design Week 2009: ECAL
The University of Art and Design Lausanne, or ECAL, has been consistently turning out some intriguing talent under the directorship of Martin Schgaguler. While the curriculum teaches students to each hone their own identity, there remains a distinct style that sets the school's program apart from that of, say Design Academy Eindhoven or the RCA in London. An attention to detail and a poetic simplicity...
Reference Library x Apartamento Magazine: Everyday Life Objects Shop
Although last night was the official start to the Milan Design Week, travelers who arrived early on Monday were treated to a good old fashioned pop-up shop party thrown by Andy of Reference Library and the folks from Apartamento Magazine. In true guerrilla fashion, the Everyday Life Objects Shop features rough and ready display fixtures designed and assembled on-site by the British designer Max Lamb,...
Recent Cool Hunting Videosview all Cool Hunting Videos
Advertisement
Advertisement
Recent Entries

J. Howells Werthman: We Are Making Plans


PhoneSuit MiLi Pro Video Projector


iPhone HP Calculators


Society6


Bedol Eco-Friendly Water Drop Clock


Context x Kicking Mule 1980 Hand Dye Jeans


Liquid Image Camera Goggles


Interview with Erik Madigan Heck of Nomenus Quarterly


Photographer Julia Fullerton-Batten