Cool Hunting

the-affair
Out of East London, the-affair is not just another t-shirt label interested in fashion. They do a good job blending social commentary and design to create a statement that goes deeper than the typical tee. Exploring themes like the futility of religious intolerance, Muslim Jesus (above left) just looks like another image of Jesus, but take a closer look and you'll notice that Islamic...

Schwipe
Australian label Schwipe create luminous clothing that's too hip for hipsters and too chilled for chillsters but sits in somewhere in between. The label packs the momentum of tsubi/ksubi with the experimentation of Limedrop, and a blatant disregard for political correctness similar to Tight Knickers. They're the sort of well cut, finely styled threads that you'd wear to a Mystery Jets gig. Or a...

Non-Fiction T-Shirts
We love the finer details of the Non-Fiction range. The girls tees are feminine and highly wearable, and feature visuals which are playful and mischievous. Even better, they're "designed and made in Australia using quality fabrics and union-based labour."...

Without Pockets
Australian-based online t-shirt store and design competition, Without Pockets, have their first range of t-shirt goodies up for purchase. And it's a fine looking crop as well—customized, cool and comfortable....

New Klaus Tees
Two years ago Klaus Industries proclaimed that 2006 was the new 1984. While the fledgling experiment of democracy is still fledgling, the Portland, Oregon-based company has expanded their line of irreverent and humorous wears. Aside from an update on that particularly ominous theme, these hand-dyed printed shirts extol the tough-guy Abe Lincoln and the need for some domestic humanitarian intervention. “Our shirts are intended...

Turn Nocturnal T-Shirts
Western Massachussetts-basedTurn Nocturnal design studio is the brainchild of designer Matt McInerney and his good friend Jack Strong. Busting onto the scene a few months ago with their best selling font driven "Huge Type Looks Sweet" t-shirt ( still a favorite of mine) they've since followed up with a few others, their latest is "Turn The City and is available, along with Huge Type...