Cool Hunting
I used to make fun of people who wore denim on the slopes, but Burton recently made it more functional with this first edition Gore-Tex LTD Grail Denim Jacket and Pant.
Denim alone is probably the worst thing you could wear in cold and wet conditions, however an exclusive collaboration with Gore-Tex gives Burton the sole rights for two years to use their technology that makes denim more snow ready.
Lining the denim with Gore-Tex lends water resistance, insulation and flexibility while pit zips provide an out when overheating. Ride off the slopes straight into the bar and you'll fit right in with the aprés crowd.
The limited edition line is shipping to Burton stores now and should be on racks any day now, but act quick because supplies won't last. You can also get it online at Burton. The Jacket goes for $600 and the pant $500.
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