Cool Hunting

+41 Fairtilizer Tee and Peacock Scarf by Ami Kealoha

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Maybe because we're excited about the upcoming U.S. release of Control or maybe just because we appreciate any interpretation of Peter Saville's pulsar-inspired design, but either way +41's new Fairtilizer t-shirt turned our head.

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Developed for a music sharing site (called Fairtilizer) that +41 is art directing, the 100% cotton tee is a nice addition to the rest of their (almost) all black-and-white 2007 collection. A different version highlights the reinterpretation going on in the Fairtilizer logo by depicting it as a tree with the leaf made up of smaller leaves.

We also liked the unique offering for women this season, a handcrafted silk scarf. The delicate symmetry of the peacock pattern makes for a lovely and unusual way to ride the current trend in neckwear.

The scarf (€130) and shirt (€39) are both available from +41.

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This entry posted on 02 October 2007 at 4:52 PM
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