Cool Hunting

London-based clothing label Call of the Wild's upcoming autumn/winter 2007 collection looks very promising. The work of graphic design duo Kai and Sunny, the two have worked together since college handling everything from illustration and art direction for companies such as Nike and Levi's, but some of their best work comes from their very own label, Call of the Wild.

For their newest collection they've covered everything from t-shirts and hoodies to jackets and henleys in a modern, hip style that's simple without looking too formal.

My personal favorite pieces are the hard-to-describe jacket/cardigan pieces (pictured above left). Not quite a jackets but not exactly a cardigan either, they're sort of sweatshirts and they find a nice middle-ground between casual and fancy.

I also appreciate the lack of large brand markings and super bright all-over prints in the collection. The subtle lines and nice cuts make it the perfect line of clothing for the coming seasons.

via Highsnobiety