Cool Hunting

Norm: The Things by Ami Kealoha

Normthething

The project of Zurich-based design firm Norm (co-founded by Dimitri Bruni and Manuel Krebs), Norm: The Things is a book outlining the conceptual framework of their practice by breaking down shapes and fonts into their essential elements. Widely known for their typefaces (they recently designed one for the Swiss Watchmaker Omega), they also won the competition to design a new series of Swiss bills in 2005. The Thing's experimental graphics and text may be a little baffling to those (like me) who are unfamiliar with their theories, but the 2003 book is a great source for any font nerd or for those curious about the relationship between words and images.

More to the point is their Sign-generator, an online collaboration with fellow Swiss designer Jürg Lehni (known for his Mechanical Graffiti invention) that shows users all the available constructions that can be made from a set of lines defined by the user, which you can then print and export.

Tools
Print
Email
Save / Bookmark
fShare Share
Permanent link
Sphere It
This entry posted on 12 February 2007 at 7:00 PM
Related Entries
Advertisement
Recent Cool Hunting Videosview all Cool Hunting Videos
Advertisement
Advertisement
Recent Entries

J. Howells Werthman: We Are Making Plans


PhoneSuit MiLi Pro Video Projector


iPhone HP Calculators


Society6


Bedol Eco-Friendly Water Drop Clock


Context x Kicking Mule 1980 Hand Dye Jeans


Liquid Image Camera Goggles


Interview with Erik Madigan Heck of Nomenus Quarterly


Photographer Julia Fullerton-Batten