Cool Hunting

Cocoa Locoa is the creation of Karalee LaRochelle, who, like several other people who've inspired us by their midlife career shifts, knew there was a better way to make a living. After years in business consulting and marketing she earned a degree in Pastry at the New York Culinary Institute. Stints at Eleven Madison Park, Fauchon and Veré Chocolate followed.

In addition to her excellent line of hand made artisan chocolates and confections made with local and organic ingredients—the Salted Honey Caramels, made with Fireweed honey, are beyond (pictured above)—Karalee offers a Bespoke Chocolate Service. First she meets with you to understand the kinds of flavors and style of chocolates you like. She then creates a range of chocolates using your preferences, which you sample at your very own tasting (four costs $250, 8 costs $450).

Once you select the creations that best suit you, they can be further customized by adding a unique screened design and custom packaging. Minimum order is 50 pieces per flavor at $1.50 a piece (50 cents less than a non-custom chocolate). Still don't know what to get the person who has everything?

And what better to serve with your Bespoke Chocolate than Bespoke Vodka?

Experience Cocoa Locoa at the NY Chocolate Show today through 12 November 2006, or at the Cocoa Locoa site.