Cool Hunting
Coining the term "street organic," Sameunderneath is a Portland-based clothing line that started using Bamboo fibers in their latest collection. With a dedication to socially conscious goals, Bamboo's sustainability, natural anti-bacterial and non-allergenic functions, breathability and fade-resistance make it an ideal material. Sameunderneath uses a 50-50 blend of bamboo and cotton, a supple fabric that's slightly thicker and more luxurious feeling than cotton for their subtly-styled t-shirts. Their Signature Tee (pictured), comes in warm orange, black and white, and features understated embroidered accents at the shoulder and hip, an embossed logo on the back of the neck, and an interior screen-print inset lining. Though the shirt's listed as "slim fit," it's cut a little wider than expected. $36 from Sameunderneath.
Also on Cool Hunting: Bam Clothing
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We paid a visit to Nau a few months ago and told you all about this exciting new activewear brand. As their January 2007 launch nears they've started adding content to their site, including the first preview of their Spring 2007 line. They've also put up a video, narrated by the design team, about their unique design philosophy, and the Collective features inspirational stories....
Harlem-based design house Maak Eebuh is launching their debut line of T-shirts "The War Series," aiming to provoke comment and build dialogue about the war in the Middle East. After working in costume design and high-end fashion at Yigal Azrouel, designer Jade Schulz started the line of limited edition tees earlier this year as "a brand whose artwork filters important issues of the moment...
Nau is the tipping point for Eco-Luxury. It means “welcome” to the Maori in New Zealand, but it also means welcome to a whole new way of designing, manufacturing and selling product—the socially responsible way. We stopped by their LEED Gold certified offices/studio in Portland, OR to hear what they were up to, get a sneak peak at the gear and learn about about...
Portland-based design studio Fwis just launched their line of tees called Squarewolf. Characterized by humor that plays on graphic design (like the pictured tee, titled WFF'd), they also feature guest artists - currently, Stefan G. Bucher of 344 Design. Using Gildan 100% cotton, fair trade and labor shirts and printing at local silk screeners Modified Printing, Fwis is as socially conscious as it is...
Two years ago Klaus Industries proclaimed that 2006 was the new 1984. While the fledgling experiment of democracy is still fledgling, the Portland, Oregon-based company has expanded their line of irreverent and humorous wears. Aside from an update on that particularly ominous theme, these hand-dyed printed shirts extol the tough-guy Abe Lincoln and the need for some domestic humanitarian intervention. “Our shirts are intended...
Nau won us over from the beginning with their impeccably designed, eco-conscious outerwear and business concept. This behind-the-scenes video features insights into their design process, retail store design and their guiding philosophy. Designers Mark Galbraith and Peter Kallen show us a few items from their latest collection and Ian Yolles, the VP of Brand Communications, walks us through the process of shopping at one...
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Creative Index
Interview with Maarten Baas
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Von Totebags and T-Shirts
