Cool Hunting

It was bound to happen sooner or later: Sony's much noticed bouncy ball advert for their Bravia liine of T.V.s has been parodied to perfection by soft drink firm Tango, who have a long history of great commercials.

The haunting music by José Gonzalez remains, but a shoestring budget meant the ad wasn't shot in San Francisco, but the steep streets of Swansea in South Wales. The balls have been replaced with 43 crates of fresh fruit, to show off the drink's various flavors. Little touches like a watermelon smashing a window and a frog emerging from a drainpipe mean it works brilliantly.

You can see the ad here, as part of a spoof site pretending to represent the outraged members of the Swansea North Residents Association.

Also on CH: Zero 7.