Cool Hunting

FluffyCo Apparel and Home Decor
Inspired by the San Francisco lifestyle, FluffyCo is an apparel and home decor line featuring original designs printed on high-quality, California-made clothing with environmentally friendly water-based inks. In addition to t-shirts, hoodies and skirts, FluffyCo also features a line of accessories made from Naugahyde and lined with felt, including wallets, iPod cases, eyeglass cases, bag tags and passport covers.Their new home decor line features...

Beautiful Decay Website Redesign and Giveaway
In celebration of their newly redesigned site, Beautiful Decay is giving away a three-pack of tees along with their Archive Book to a few CH readers. We've been fans of their artist series shirts from the beginning and the book showcases many of the artists that have been featured in the magazine, so this is definitely a giveaway not to miss. As far as...

Squidfire Hoodie
Just over a year old, the Baltimore-based line Squidfire now boasts a whole range of goods hand-printed on manual presses with their original designs. In addition to Vans (actually hand-painted), messenger bags and a line for kids, they've recently introduced hoodies, like this "Workout" sweatshirt (pictured left, $45) that features overlapping images of a smiling 70's-era muscleman in red, blue and black on grey....

Kidrobot Apparel
We got a chance to preview the new Kidrobot apparel line last week at their New York offices. The line launches September 28th featuring unique collaborations with famous pop artists and graffiti writers, including TILT and Frank Kozik and draws inspiration from many of Kidrobot’s most popular characters including DUNNY and Smokin’ Rabbit. The line will include colorful track jackets, hoodies, knits, tees and...

One True Saxon
We headed down to top British casualwear show To Be Confirmed last weekend, and every day this week, we're picking out our favourite finds. While a lot of labels here turn to foreign cultures for inspiration, One True Saxon is proud to look at the mundane in everyday British life for ideas, unashamedly plastering huge pictures of a caravan all over its exhibit. It's...

Umbro by Kim Jones
Umbro's known for making England's official football kit, but it's the brand's off-the-field designs by Kim Jones that have caught the eye. Drawing on terrace culture, Jones has created a capsule collection especially for the World Cup. Sticking largely to patriotic red, white and blue, the range liberally uses the red English rose motif, like in the hoodie above and the football below. Elsewhere, on...