Cool Hunting
Essence: Vitamin Enriched Underwear from Aussiebum by Evan Orensten
Aussiebum, an Australian underwear company, has just introduced their newest line of underwear, called Essence. The underwear is made from microfibre, which is treated with acerola (a fruit high in vitamin c and antioxidents) and other "organic substances." These ingredients remain active for 15 washes, and can be "reactivated." What's fascinating about this technology are other potential enrichments: Think caffeine, nicotine (or the opposite, the new patch), Viagra...the possibilities are endless...
This entry posted on 06 January 2006 at
5:38 PM
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