Cool Hunting

JB + Ride by Josh Rubin

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It will be a few more months before hitting the first freshies of the season, but it's not too early to start dreaming. One dream came true already-- the hotness of JB Designs applied to a snowboard boot. JB teamed up with Ride Snowboards to create this custom set-up which features a laser etched design and custom graphic prints. They'll definitely be hard to find (read: locals only!) and there won't be too many made, so stay tuned for hints if I can get some. The 04/05 season is off to a perfect start. Not quite sneakers, but a logical Winter extension.

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This entry posted on 08 September 2004 at 7:50 PM
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