Cool Hunting

Mastihashop
Recently opened on Manhattan's Lower East Side, the Mastihashop is the Greek company's first U.S. boutique. The shop specializes in all manner of products made with Mastiha, an all natural antioxidant, anti-inflammatory and anti-bacterial resin which can only be harvested from the sap of evergreen bushes found exclusively in the southern part of the Greek Island of Chios. In use for 2,500 years as...

You Bars
After an athletic mom and her marathon-running, allergic-to-milk son got fed up with the energy bar options on the market, they took matters into their own hands and came up with a customizable alternative that they call You Bars. On their site, customers can make up their own recipe to their exact specs, choosing from a variety of ingredients like almond butter, soy protein,...

Elev8 Me Protein and Fruit Bars
If you're anything like me, you've searched long and hard for a protein and energy bar that wasn't filled with loads of chemicals and artificial ingredients. After reading about and trying a couple of flavors of Elev8 Me bars, I started buying them by the case! Elev8 Me bars were created by a very physically active family in Vancouver who wanted to create the...

Go Appetít Beverages
Go Appetít savory fruit and vegetable beverages are a new and delicious take on the pre-packaged smoothie. Available in three flavors (Gazpacho, Mango Melange and Carrot Bisque), the summer soups are made with premium fruits, vegetables, herbs and spices. There's no artificial preservatives, colors or added sugar, which helps keep each eight-ounce single serving bottle under 150 calories. Created by two entrepreneurial single mothers...